Rob began his career in education in The Netherlands in 2000. Since then, he has rightfully earned the many accolades that describe him, such as thought leader, advisor, innovator, change maker and visionary (the list will surely grow). 

Rob specialises in Motivation-Driven Education – using the best parts of regular education to do so. He believes that exceptional learning begins first and foremost by building motivation, self-esteem and also by ensuring learner-access to a social network. Robโ€™s exceptional insights, leadership, management and pedagogical skills have taken him to schools and conferences around the world as an advisor, coach, facilitator, motivational speaker, policymaker, project lead, team lead and change agent.ย 

Rob was an early adopter of new technology in schools in 2000. In 2010 he took initiative to replace the inventory of (old)-school PCs using cable internet with Chromebooks and Wi-Fi for all. This innovation cemented his reputation as a change maker and innovator throughout The Netherlands, with many schools following suit. During this time he was also invited to design new courses for the Dutch National Curriculum.  

In 2015, Rob was contacted by the newly envisioned Agora School and invited to join the team. With just five colleagues and 60 students, they began working on a new school concept (working within the system) that did not follow traditional timetables, courses or age groups. At Agora, students managed their own learning process by beginning from a simple question: 

What do you want to make, do or learn? 

And whatever the answer was, they began from there. There are currently twenty-four Agora schools in The Netherlands and Belgium using this vision for learning. 

In 2022, Rob founded allLearners.org to spread his ideas further by inspiring innovation and supporting schools around the world on their own unique transformational journeys. allLearners is currently working with schools in six continents (with the hope to spread to Antarctica someday ; )

With his out-of-the-box analytical skills, infectious enthusiasm, open mind and practical approach, Rob is a natural at observing, providing feedback and asking deep questions to inspire fresh and unique ideas for schools – no matter what the context. Most importantly, Rob always offers practical solutions that can actually embed and sustain change. Schools such as Agora-Linjen, Green School (South Africa) & Torphichen & Westfield Primary (Scotland) are collaborating with him to support their own unique transformational journeys.

Meet Rob…

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Speaking

Rob is an in-demand guest public speaker, with accepted invites to many established learning events and conferences around the world. Whether online or face-to-face, there are too many to mention alongside GoogleTalks, Hundred.org, Lego Foundation & GESS Dubai. Rob also speaks and advises at private events, with many organisations and stakeholders seeking insights, inroads and inspiration from him on best-foot-forward approaches to help spark change and innovation. ย 

Rob’s enthusiasm, self-effacing humour and story-telling ability captivates his audiences wherever he goes. But itโ€™s not just a smile that audiences leave with – he will administer large doses of self-reflection and augment the ambition of those wanting to change things tomorrow.ย ย ย ย ย 

Robโ€™s talks – encompassing many of todayโ€™s themes in education – encourage his audiences to think deeply about their own ideas and approaches to learning, and to evaluate their impact and relevance in ever-changing times. Profound yet unapologetically honest, Rob will instil in you the confidence and fresh mindset to know that you can achieve your goals, no matter how challenging they may at first seem.ย 

Interested in booking Rob as a guest speaker at your next conference or event?


Watch some of Rob’s talks below…

HundrED.org Keynote


Kindergartens International Keynote

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IN THE Media

Rob is a regular guest across a variety of media formats. Click to access some of his articles and interviews below! 

Articles & blogs

podcast & radio

BBC Radio
Blog by Andrew Web
Blog by Jon Neale

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Agora SCHOOL

In 2013, Sjef Drummen, Jan Fasen, Bert Martens and Bert Sterken – all principals in the Roermond, Netherlands area – got together to draft their vision statement for a new education project – Agora Schools. 

In August 2014 a small group was appointed as the foundational team at Agora in the city of Roermond (The Netherlands), which opened its doors to a modest thirty students. 

In May 2015 Rob received a (very) short phone call: 

Hi Rob, this is Sjef Drummen speaking. Can we talk about you working for Agora? 

The call surprised Rob, but he said yes. 

Sjef responded: Okay see you tomorrow at noon. Then he hung up. 

While they had never spoken before, Rob and Sjef knew each other. Rob – using his investigative and deductive skills to figure out where Sjefโ€™s office was – travelled there the following day, where they spoke for roughly five minutes. 

During their brief exchange, Rob answered a couple of questions, with Sjef informing Rob: Within a couple of years I will retire and you must become my successor. 

Rob revealed to Sjef that one of the main motivating factors for travelling across to meet with him was to get out of his office and explore the possibility of becoming part of a team that really wanted to get their hands dirty, to work with children and reframe what the concept of managing meant. This pleased Sjef, and so he was welcomed into the fold as one of the five core Agora team members in 2015.  

By July 2018, Agora had grown quite significantly, and this meant someone needed to step up and represent Agora students and staff during management meetings. The community was seeking to embed a hierarchy by appointing a team leader, which Rob accepted under one condition – the goal of this team leader was to make the role itself redundant. 

From that day on, Rob became guardian of the Agora vision, and responsible for helping grow his colleagues into a self-organised team, capable of supporting all of the learning at Agora.   

If you want to find our more, please read Beyond the Classroom: Meet Agora, the School that Has no Rules (2023 Article) or visit Agora at Hundred.org.